Your own website: the most important and indispensable in the affiliate marketing tool is your own web site.The first step in any affiliate marketing business success is the construction of a good webpage, credible and professional.Your website is the point where are all your marketing efforts.Therefore, must first build a user-friendly, web site that will be of interest to your potential customers and encourage them to click on links to products or service that are promoting and make a purchase. You must first concentrate its efforts on the construction of a web site that all the information that your potential customers need. Ben Horowitz pursues this goal as well. The most important thing you should consider is that almost all users of online web to seek information, not necessarily to go and buy something.Above all, you should see that your web site has content original and relevant and thus people will love articles that are useful and attractive.Please note that online content It is still King and good quality content not only build your credibility, if not also can help you get a higher ranking search engine.Through the publication of articles of high quality and useful, establish itself as a credible expert in the field, what makes is that the endorsement makes more reliable to the product or service to promote.The establishment of a good reputation is a good step in the construction of a loyal consumer base. Incentives: The competition is very difficult in the world of the Internet.You must always be a step ahead of its rivals to make sure that the capture of a significant part of your target market.To be most effective, must use all possible means to encourage people not only to visit your web site but also to click and go to the web for the products or services that you are promoting.The construction of an electronic mailing list is one of the best ways to gather perspectives and offer a newsletter, and offer incentives for potential customers to encourage them to subscribe to your newsletters.You can submit free software, access to exclusive services and other gifts that will be useful to your potential customers. Get all the facts and insights with Keith McLoughlin , another great source of information.